2010 WINNERS

The Atlanta Chapter of the American Marketing Association is pleased to announce the 2010 AMY Awards winners.

AMY Award Category Submitting Organization -- Entry Title -- Client
Marketer of the Year - Agency Simms Jenkins, CEO, BrightWave Marketing
Marketer of the Year - Corporate William Pate, President and CEO, Atlanta Convention & Visitors Bureau
Visual Branding/Identity - B2B Modo Modo Agency, "IQL Logo/Branding" for IQ Laboratories
Visual Branding/Identity - B2C SPANX, Inc., "Haute Contour Brand by Spanx"
Integrated Marketing Campaign - B2B MLT Creative, "MLT Creative - Integrated Campaign" for EMS Sky Connect
Integrated Marketing Campaign - B2C JWT Atlanta, "America's Few" for United States Marine Corps
Direct Response Marketing - 2-D SPANX, Inc., "Spanx, Spring Catalog 2009"
Direct Response Marketing - 3-D Manhattan Associates, "Zero Disappointment Retail™"
Email - Direct Response BrightWave Marketing, "Chick-fil-A Enhanced Email Program Drives Sales, Social Engagement and Subscriber Loyalty" for Chick-fil-A
Web & Interactive Marketing - Web campaign/microsite Going Interactive, "Myprinties.com and The Printies Design Studio Application" for TechoSource USA
Web & Interactive Marketing - Website generating awareness/leads Integrative Logic, "Differin Website" for Galderma Laboratories
Web & Interactive Marketing - Website generating online sales (paid transactions) Engauge, "iPhone and Blackberry Sites" for Ruth's Chris Steak House
Social Media Marketing - Channel Campaign AutoTrader Classics, "Road Trippin': A Social Quest to Find Dad's Dream Car"
Social Media Marketing - Online Community Definition 6, "My Coke Rewards: Toys for Tots Campaign" for Coca-Cola
Search Marketing - w/o PPC Medium Blue Search Engine Marketing, "Atlanta Humane Society Search Engine Optimization Campaign 2009"
Search Marketing - w/ PPC Prominent Placement, Inc., "Building on Search Success in a Declining Economy" for Abacus Solutions
Integrated PR Campaign - For Profit or Non-Profit Organization Zoo Atlanta, "Give So They Stay Campaign - Zoo Atlanta"
Advertising - Print Advertising AGL Resources Inc., "EnergyWise Magazine Series" for Atlanta Gas Light
Advertising - General/Other Advertising Zoo Atlanta, "Give So They Stay Campaign - Zoo Atlanta"
Event Marketing - Event Under $100K investment Modo Modo Agency, "SureSeal Irrigation Show Marketing" Southwire Company
Event Marketing - Event Over $100K investment The Jones Group, "Lightfair International 2009" for Americas Mart Atlanta - Lightfair